Consumer Choice
Shop the Consumer Choice collection at Pay Less Furniture in North Brunswick Township, NJ. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in North Brunswick Township to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the North Brunswick Township, NJ area. Financing options available.
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Original price $496.55 - Original price $822.94Original price $496.55 - Original price $822.94Original price $496.55$381.96 - $633.03$381.96 - $633.03Current price $381.96
Drystan Bed
Ashley Furniture3D AvailableWhen merged in just the right way, rustic and industrial styles can make one happy marriage. Case in point: this queen panel bed. A refined take on...
View full detailsOriginal price $496.55 - Original price $822.94Original price $496.55 - Original price $822.94Original price $496.55$381.96 - $633.03$381.96 - $633.03Current price $381.96Save up to 23% -
Original price $755.78 - Original price $1,299.21Original price $755.78 - Original price $1,299.21Original price $755.78$581.37 - $999.39$581.37 - $999.39Current price $581.37
Drystan Bed with 2 Storage Drawers
Ashley Furniture3D AvailableWhen merged in just the right way, rustic and industrial styles can make one happy marriage. Case in point: this twin panel bed with storage. A ref...
View full detailsOriginal price $755.78 - Original price $1,299.21Original price $755.78 - Original price $1,299.21Original price $755.78$581.37 - $999.39$581.37 - $999.39Current price $581.37Save up to 23% -
Original price $1,271.08 - Original price $1,630.25Original price $1,271.08 - Original price $1,630.25Original price $1,271.08$977.75 - $1,254.04$977.75 - $1,254.04Current price $977.75
Drystan Bed with 4 Storage Drawers
Ashley Furniture3D AvailableWhen merged in just the right way, rustic and industrial styles can make one happy marriage. Case in point: this full bookcase bed with storage. A ...
View full detailsOriginal price $1,271.08 - Original price $1,630.25Original price $1,271.08 - Original price $1,630.25Original price $1,271.08$977.75 - $1,254.04$977.75 - $1,254.04Current price $977.75Save up to 23% -
Original price $560.59Original price $560.59 - Original price $560.59Original price $560.59Current price $431.22$431.22 - $431.22Current price $431.22
Drystan Youth Bed
Ashley Furniture3D AvailableWhen merged in just the right way, rustic and industrial styles can make one happy marriage. Case in point: this full bookcase bed. A refined take ...
View full detailsOriginal price $560.59Original price $560.59 - Original price $560.59Original price $560.59Current price $431.22$431.22 - $431.22Current price $431.22Save 23% -
Original price $1,010.32Original price $1,010.32 - Original price $1,010.32Original price $1,010.32Current price $777.17$777.17 - $777.17Current price $777.17
Drystan Youth Bed with 2 Storage Drawers
Ashley Furniture3D AvailableWhen merged in just the right way, rustic and industrial styles can make one happy marriage. Case in point: this full bookcase bed with storage. A ...
View full detailsOriginal price $1,010.32Original price $1,010.32 - Original price $1,010.32Original price $1,010.32Current price $777.17$777.17 - $777.17Current price $777.17Save 23% -
Original price $676.13 - Original price $957.22Original price $676.13 - Original price $957.22Original price $676.13$520.10 - $736.32$520.10 - $736.32Current price $520.10
Fortman Bed
Ashley Furniture3D AvailableThe casual design of this queen panel bed introduces a time-honored look to your restful retreat. The beautifully crafted piece is built to last, w...
View full detailsOriginal price $676.13 - Original price $957.22Original price $676.13 - Original price $957.22Original price $676.13$520.10 - $736.32$520.10 - $736.32Current price $520.10Save up to 23% -
Original price $1,880.07 - Original price $2,938.79Original price $1,880.07 - Original price $2,938.79Original price $1,880.07$1,446.21 - $2,260.61$1,446.21 - $2,260.61Current price $1,446.21
Fortman Bedroom Set
Ashley FurnitureThe casual design of this bedroom package introduces a time-honored look to your restful retreat. Whether your personal aesthetic is modern farmhou...
View full detailsOriginal price $1,880.07 - Original price $2,938.79Original price $1,880.07 - Original price $2,938.79Original price $1,880.07$1,446.21 - $2,260.61$1,446.21 - $2,260.61Current price $1,446.21Save up to 23% -
Original price $459.06 - Original price $824.49Original price $459.06 - Original price $824.49Original price $459.06$353.12 - $634.22$353.12 - $634.22Current price $353.12
Gerridan Bed
Ashley FurnitureCool, clean and casually modern. This queen panel bed’s wispy whitewash finish sets the tone for your calming sanctuary. Framed elements and cross-...
View full detailsOriginal price $459.06 - Original price $824.49Original price $459.06 - Original price $824.49Original price $459.06$353.12 - $634.22$353.12 - $634.22Current price $353.12Save up to 23% -
Original price $1,152.39 - Original price $1,942.51Original price $1,152.39 - Original price $1,942.51Original price $1,152.39$886.45 - $1,494.24$886.45 - $1,494.24Current price $886.45
Gerridan Bedroom Set
Ashley FurnitureCool, clean and casually modern. This bedroom package's wispy whitewash and gray finish sets the tone for your calming sanctuary. The bed’s framed ...
View full detailsOriginal price $1,152.39 - Original price $1,942.51Original price $1,152.39 - Original price $1,942.51Original price $1,152.39$886.45 - $1,494.24$886.45 - $1,494.24Current price $886.45Save up to 23% -
Original price $398.20 - Original price $593.36Original price $398.20 - Original price $593.36Original price $398.20$306.31 - $456.43$306.31 - $456.43Current price $306.31
Hyanna Bed
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. This king panel bed brings cozy outdoor vibes to your bedroom with its warm and inviting golden ...
View full detailsOriginal price $398.20 - Original price $593.36Original price $398.20 - Original price $593.36Original price $398.20$306.31 - $456.43$306.31 - $456.43Current price $306.31Save up to 23% -
Original price $805.75 - Original price $851.02Original price $805.75 - Original price $851.02Original price $805.75$619.81 - $654.63$619.81 - $654.63Current price $619.81
Hyanna Bed with 1 Side Storage
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. With its warm and inviting golden rustic finish, the Hyanna full panel bed with storage brings c...
View full detailsOriginal price $805.75 - Original price $851.02Original price $805.75 - Original price $851.02Original price $805.75$619.81 - $654.63$619.81 - $654.63Current price $619.81Save up to 23% -
Original price $997.85 - Original price $1,241.44Original price $997.85 - Original price $1,241.44Original price $997.85$767.58 - $954.95$767.58 - $954.95Current price $767.58
Hyanna Bed with 2 Side Storage
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. With its warm and inviting golden rustic finish, the Hyanna twin panel bed with storage brings c...
View full detailsOriginal price $997.85 - Original price $1,241.44Original price $997.85 - Original price $1,241.44Original price $997.85$767.58 - $954.95$767.58 - $954.95Current price $767.58Save up to 23% -
Original price $668.29 - Original price $836.98Original price $668.29 - Original price $836.98Original price $668.29$514.07 - $643.83$514.07 - $643.83Current price $514.07
Hyanna Panel Storage Bed
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. This king panel storage bed brings cozy outdoor vibes to your bedroom with its warm and inviting...
View full detailsOriginal price $668.29 - Original price $836.98Original price $668.29 - Original price $836.98Original price $668.29$514.07 - $643.83$514.07 - $643.83Current price $514.07Save up to 23% -
Original price $991.59 - Original price $1,143.05Original price $991.59 - Original price $1,143.05Original price $991.59$762.76 - $879.27$762.76 - $879.27Current price $762.76
Hyanna Panel Storage Bed with 1 Under Bed Storage Drawer
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. This king panel storage bed brings cozy outdoor vibes to your bedroom with its warm and inviting...
View full detailsOriginal price $991.59 - Original price $1,143.05Original price $991.59 - Original price $1,143.05Original price $991.59$762.76 - $879.27$762.76 - $879.27Current price $762.76Save up to 23% -
Original price $1,180.56 - Original price $1,332.02Original price $1,180.56 - Original price $1,332.02Original price $1,180.56$908.12 - $1,024.63$908.12 - $1,024.63Current price $908.12
Hyanna Panel Storage Bed with 2 Under Bed Storage Drawer
Ashley Furniture3D AvailableInspired by natural beauty, refined to perfection. This king panel storage bed brings cozy outdoor vibes to your bedroom with its warm and inviting...
View full detailsOriginal price $1,180.56 - Original price $1,332.02Original price $1,180.56 - Original price $1,332.02Original price $1,180.56$908.12 - $1,024.63$908.12 - $1,024.63Current price $908.12Save up to 23% -
Original price $565.28 - Original price $986.87Original price $565.28 - Original price $986.87Original price $565.28$434.83 - $759.13$434.83 - $759.13Current price $434.83
Juararo Bed
Ashley Furniture3D AvailableGet the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this California king poster bed has a vintage-s...
View full detailsOriginal price $565.28 - Original price $986.87Original price $565.28 - Original price $986.87Original price $565.28$434.83 - $759.13$434.83 - $759.13Current price $434.83Save up to 23% -
Original price $1,555.32 - Original price $2,503.16Original price $1,555.32 - Original price $2,503.16Original price $1,555.32$1,196.40 - $1,925.51$1,196.40 - $1,925.51Current price $1,196.40
Juararo Bedroom Set
Ashley FurnitureGet the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this 5-piece bedroom set has a vintage finish t...
View full detailsOriginal price $1,555.32 - Original price $2,503.16Original price $1,555.32 - Original price $2,503.16Original price $1,555.32$1,196.40 - $1,925.51$1,196.40 - $1,925.51Current price $1,196.40Save up to 23% -
Original price $1,420.99 - Original price $1,631.83Original price $1,420.99 - Original price $1,631.83Original price $1,420.99$1,093.07 - $1,255.25$1,093.07 - $1,255.25Current price $1,093.07
Kanwyn Bed with Storage Bench
Ashley FurnitureGive your retreat vintage charm with this queen panel bed and storage footboard. In a beautifully distressed whitewash finish, you'll love the head...
View full detailsOriginal price $1,420.99 - Original price $1,631.83Original price $1,420.99 - Original price $1,631.83Original price $1,420.99$1,093.07 - $1,255.25$1,093.07 - $1,255.25Current price $1,093.07Save up to 23% -
Original price $496.55Original price $496.55 - Original price $496.55Original price $496.55Current price $381.96$381.96 - $381.96Current price $381.96
Derekson Youth Bed
Ashley Furniture3D AvailableModern yet hefty. This full panel bed makes an urban eclectic statement. Seasoned raw wood look merges with the clean lined design we love today. M...
View full detailsOriginal price $496.55Original price $496.55 - Original price $496.55Original price $496.55Current price $381.96$381.96 - $381.96Current price $381.96Save 23% -
Original price $830.69 - Original price $1,655.25Original price $830.69 - Original price $1,655.25Original price $830.69$638.99 - $1,273.27$638.99 - $1,273.27Current price $638.99
Baystorm Storage Bed
Ashley Furniture3D AvailableRest in the casually cool style and practicality of this king panel storage bed. Its driftwood and smoky finish gives this bed an easy-going vibe t...
View full detailsOriginal price $830.69 - Original price $1,655.25Original price $830.69 - Original price $1,655.25Original price $830.69$638.99 - $1,273.27$638.99 - $1,273.27Current price $638.99Save up to 23% -
Original price $395.08 - Original price $852.59Original price $395.08 - Original price $852.59Original price $395.08$303.91 - $655.84$303.91 - $655.84Current price $303.91
Wynnlow Crossbuck Bed
Ashley Furniture3D AvailableThis queen crossbuck panel bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-chic...
View full detailsOriginal price $395.08 - Original price $852.59Original price $395.08 - Original price $852.59Original price $395.08$303.91 - $655.84$303.91 - $655.84Current price $303.91Save up to 23% -
Original price $1,152.44 - Original price $2,401.66Original price $1,152.44 - Original price $2,401.66Original price $1,152.44$886.49 - $1,847.43$886.49 - $1,847.43Current price $886.49
Wynnlow Bedroom Set
Ashley FurnitureThis bedroom package is sure to win your heart with its daring designer take on modern rustic. The bed, mirror and dresser’s crisp, clean and minim...
View full detailsOriginal price $1,152.44 - Original price $2,401.66Original price $1,152.44 - Original price $2,401.66Original price $1,152.44$886.49 - $1,847.43$886.49 - $1,847.43Current price $886.49Save up to 23% -
Original price $491.89 - Original price $1,050.93Original price $491.89 - Original price $1,050.93Original price $491.89$378.38 - $808.41$378.38 - $808.41Current price $378.38
Wynnlow Bed
Ashley Furniture3D AvailableThis king upholstered poster bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-ch...
View full detailsOriginal price $491.89 - Original price $1,050.93Original price $491.89 - Original price $1,050.93Original price $491.89$378.38 - $808.41$378.38 - $808.41Current price $378.38Save up to 23% -
Original price $776.06 - Original price $2,662.37Original price $776.06 - Original price $2,662.37Original price $776.06$596.97 - $2,047.98$596.97 - $2,047.98Current price $596.97
Willowton Bedroom Set
Ashley FurnitureThe ultimate look for a beach cottage or shabby chic inspired retreat, this bedroom set carries you away to a dreamy time and place. Its whitewash ...
View full detailsOriginal price $776.06 - Original price $2,662.37Original price $776.06 - Original price $2,662.37Original price $776.06$596.97 - $2,047.98$596.97 - $2,047.98Current price $596.97Save up to 23%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Pay Less Furniture (NJ) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.