Consumer Choice
Shop the Consumer Choice collection at Pay Less Furniture in North Brunswick Township, NJ. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in North Brunswick Township to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the North Brunswick Township, NJ area. Financing options available.
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Original price $1,010.32Original price $1,010.32 - Original price $1,010.32Original price $1,010.32Current price $777.17$777.17 - $777.17Current price $777.17
Drystan Youth Bed with 2 Storage Drawers
Ashley FurnitureYouth Bedroom When merged in just the right way, rustic and industrial styles can make one happy marriage. Case in point: this full bookcase bed w...
View full detailsOriginal price $1,010.32Original price $1,010.32 - Original price $1,010.32Original price $1,010.32Current price $777.17$777.17 - $777.17Current price $777.17Save 23% -
Original price $676.13 - Original price $957.22Original price $676.13 - Original price $957.22Original price $676.13$520.10 - $736.32$520.10 - $736.32Current price $520.10
Fortman Bed
Ashley FurnitureThe casual design of this queen panel bed introduces a time-honored look to your restful retreat. The beautifully crafted piece is built to last, ...
View full detailsOriginal price $676.13 - Original price $957.22Original price $676.13 - Original price $957.22Original price $676.13$520.10 - $736.32$520.10 - $736.32Current price $520.10Save up to 23% -
Original price $459.06 - Original price $824.49Original price $459.06 - Original price $824.49Original price $459.06$353.12 - $634.22$353.12 - $634.22Current price $353.12
Gerridan Bed
Ashley FurnitureCool, clean and casually modern. This queen panel bed’s wispy whitewash finish sets the tone for your calming sanctuary. Framed elements and cross...
View full detailsOriginal price $459.06 - Original price $824.49Original price $459.06 - Original price $824.49Original price $459.06$353.12 - $634.22$353.12 - $634.22Current price $353.12Save up to 23% -
Original price $398.20 - Original price $593.36Original price $398.20 - Original price $593.36Original price $398.20$306.31 - $456.43$306.31 - $456.43Current price $306.31
Hyanna Bed
Ashley FurnitureMaster Bedroom Inspired by natural beauty, refined to perfection. This queen panel bed brings cozy outdoor vibes to your bedroom with its warm and...
View full detailsOriginal price $398.20 - Original price $593.36Original price $398.20 - Original price $593.36Original price $398.20$306.31 - $456.43$306.31 - $456.43Current price $306.31Save up to 23% -
Original price $805.75 - Original price $851.02Original price $805.75 - Original price $851.02Original price $805.75$619.81 - $654.63$619.81 - $654.63Current price $619.81
Hyanna Bed with 1 Side Storage
Ashley FurnitureInspired by natural beauty, refined to perfection. With its warm and inviting golden rustic finish, this twin panel bed with storage brings cozy o...
View full detailsOriginal price $805.75 - Original price $851.02Original price $805.75 - Original price $851.02Original price $805.75$619.81 - $654.63$619.81 - $654.63Current price $619.81Save up to 23% -
Original price $997.85 - Original price $1,241.44Original price $997.85 - Original price $1,241.44Original price $997.85$767.58 - $954.95$767.58 - $954.95Current price $767.58
Hyanna Bed with 2 Side Storage
Ashley FurnitureMaster Bedroom Inspired by natural beauty, refined to perfection. This queen panel storage bed brings cozy outdoor vibes to your bedroom with its ...
View full detailsOriginal price $997.85 - Original price $1,241.44Original price $997.85 - Original price $1,241.44Original price $997.85$767.58 - $954.95$767.58 - $954.95Current price $767.58Save up to 23% -
Original price $668.29 - Original price $836.98Original price $668.29 - Original price $836.98Original price $668.29$514.07 - $643.83$514.07 - $643.83Current price $514.07
Hyanna Panel Storage Bed
Ashley FurnitureMaster Bedroom Inspired by natural beauty, refined to perfection. This queen panel storage bed brings cozy outdoor vibes to your bedroom with its ...
View full detailsOriginal price $668.29 - Original price $836.98Original price $668.29 - Original price $836.98Original price $668.29$514.07 - $643.83$514.07 - $643.83Current price $514.07Save up to 23% -
Original price $991.59 - Original price $1,143.05Original price $991.59 - Original price $1,143.05Original price $991.59$762.76 - $879.27$762.76 - $879.27Current price $762.76
Hyanna Panel Storage Bed with 1 Under Bed Storage Drawer
Ashley FurnitureMaster Bedroom Inspired by natural beauty, refined to perfection. This queen panel storage bed brings cozy outdoor vibes to your bedroom with its ...
View full detailsOriginal price $991.59 - Original price $1,143.05Original price $991.59 - Original price $1,143.05Original price $991.59$762.76 - $879.27$762.76 - $879.27Current price $762.76Save up to 23% -
Original price $1,180.56 - Original price $1,332.02Original price $1,180.56 - Original price $1,332.02Original price $1,180.56$908.12 - $1,024.63$908.12 - $1,024.63Current price $908.12
Hyanna Panel Storage Bed with 2 Under Bed Storage Drawer
Ashley FurnitureMaster Bedroom Inspired by natural beauty, refined to perfection. This queen panel storage bed brings cozy outdoor vibes to your bedroom with its ...
View full detailsOriginal price $1,180.56 - Original price $1,332.02Original price $1,180.56 - Original price $1,332.02Original price $1,180.56$908.12 - $1,024.63$908.12 - $1,024.63Current price $908.12Save up to 23% -
Original price $565.28 - Original price $986.87Original price $565.28 - Original price $986.87Original price $565.28$434.83 - $759.13$434.83 - $759.13Current price $434.83
Juararo Bed
Ashley FurnitureGet the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this California king poster bed has a vintage-s...
View full detailsOriginal price $565.28 - Original price $986.87Original price $565.28 - Original price $986.87Original price $565.28$434.83 - $759.13$434.83 - $759.13Current price $434.83Save up to 23% -
Original price $1,420.99 - Original price $1,631.83Original price $1,420.99 - Original price $1,631.83Original price $1,420.99$1,093.07 - $1,255.25$1,093.07 - $1,255.25Current price $1,093.07
Kanwyn Bed with Storage Bench
Ashley FurnitureGive your retreat vintage charm with this queen panel bed and storage footboard. In a beautifully distressed whitewash finish, you'll love the hea...
View full detailsOriginal price $1,420.99 - Original price $1,631.83Original price $1,420.99 - Original price $1,631.83Original price $1,420.99$1,093.07 - $1,255.25$1,093.07 - $1,255.25Current price $1,093.07Save up to 23% -
Original price $960.34 - Original price $1,277.33Original price $960.34 - Original price $1,277.33Original price $960.34$738.72 - $982.56$738.72 - $982.56Current price $738.72
Kanwyn Bed
Ashley FurnitureGive your retreat vintage charm with this queen panel bed. In a beautifully distressed whitewash finish, you'll love the headboard's grand style f...
View full detailsOriginal price $960.34 - Original price $1,277.33Original price $960.34 - Original price $1,277.33Original price $960.34$738.72 - $982.56$738.72 - $982.56Current price $738.72Save up to 23% -
Original price $496.55Original price $496.55 - Original price $496.55Original price $496.55Current price $381.96$381.96 - $381.96Current price $381.96
Derekson Youth Bed
Ashley FurnitureYouth Bedroom Modern yet hefty. This full panel bed makes an urban eclectic statement. Its seasoned raw wood look merges with the clean-lined desi...
View full detailsOriginal price $496.55Original price $496.55 - Original price $496.55Original price $496.55Current price $381.96$381.96 - $381.96Current price $381.96Save 23% -
Original price $830.69 - Original price $1,655.25Original price $830.69 - Original price $1,655.25Original price $830.69$638.99 - $1,273.27$638.99 - $1,273.27Current price $638.99
Baystorm Storage Bed
Ashley FurnitureRest in the casually cool style and practicality of this king panel storage bed. Its driftwood and smoky finish gives this bed an easy-going vibe t...
View full detailsOriginal price $830.69 - Original price $1,655.25Original price $830.69 - Original price $1,655.25Original price $830.69$638.99 - $1,273.27$638.99 - $1,273.27Current price $638.99Save up to 23% -
Original price $395.08 - Original price $852.59Original price $395.08 - Original price $852.59Original price $395.08$303.91 - $655.84$303.91 - $655.84Current price $303.91
Wynnlow Crossbuck Bed
Ashley FurnitureMaster Bedroom This queen crossbuck panel bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and...
View full detailsOriginal price $395.08 - Original price $852.59Original price $395.08 - Original price $852.59Original price $395.08$303.91 - $655.84$303.91 - $655.84Current price $303.91Save up to 23% -
Original price $491.89 - Original price $1,050.93Original price $491.89 - Original price $1,050.93Original price $491.89$378.38 - $808.41$378.38 - $808.41Current price $378.38
Wynnlow Bed
Ashley FurnitureThis king upholstered poster bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-ch...
View full detailsOriginal price $491.89 - Original price $1,050.93Original price $491.89 - Original price $1,050.93Original price $491.89$378.38 - $808.41$378.38 - $808.41Current price $378.38Save up to 23% -
Original price $802.61 - Original price $961.87Original price $802.61 - Original price $961.87Original price $802.61$617.39 - $739.90$617.39 - $739.90Current price $617.39
Willowton Bed with 2 Storage Drawers
Ashley FurnitureYouth Bedroom This twin panel bed with storage is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewas...
View full detailsOriginal price $802.61 - Original price $961.87Original price $802.61 - Original price $961.87Original price $802.61$617.39 - $739.90$617.39 - $739.90Current price $617.39Save up to 23% -
Original price $430.98 - Original price $1,182.06Original price $430.98 - Original price $1,182.06Original price $430.98$331.52 - $909.28$331.52 - $909.28Current price $331.52
Willowton Bed
Ashley FurnitureThe ultimate look for a beach cottage or shabby chic inspired retreat, this California king panel bed carries you away to a dreamy time and place. ...
View full detailsOriginal price $430.98 - Original price $1,182.06Original price $430.98 - Original price $1,182.06Original price $430.98$331.52 - $909.28$331.52 - $909.28Current price $331.52Save up to 23% -
Original price $1,038.41Original price $1,038.41 - Original price $1,038.41Original price $1,038.41Current price $798.78$798.78 - $798.78Current price $798.78
Trinell Bed with 2 Storage Drawers
Ashley FurnitureYouth Bedroom Whether she loves horses or he's a cowboy at heart, this full bookcase bed with under bed storage matches their authenticity. Its ru...
View full detailsOriginal price $1,038.41Original price $1,038.41 - Original price $1,038.41Original price $1,038.41Current price $798.78$798.78 - $798.78Current price $798.78Save 23% -
Original price $1,717.69Original price $1,717.69 - Original price $1,717.69Original price $1,717.69Current price $1,321.30$1,321.30 - $1,321.30Current price $1,321.30
Trinell Bed with 2 Sided Storage
Ashley FurnitureYouth Bedroom Whether she loves horses or he's a cowboy at heart, this full bookcase bed with two-sided storage matches their authenticity. Its ru...
View full detailsOriginal price $1,717.69Original price $1,717.69 - Original price $1,717.69Original price $1,717.69Current price $1,321.30$1,321.30 - $1,321.30Current price $1,321.30Save 23% -
Original price $950.95 - Original price $1,075.88Original price $950.95 - Original price $1,075.88Original price $950.95$731.50 - $827.60$731.50 - $827.60Current price $731.50
Trinell Bed with 1 Large Storage Drawer
Ashley FurnitureYouth Bedroom If you love country living, this twin panel bed with storage matches your authenticity. Its rustic finish, plank-style details and n...
View full detailsOriginal price $950.95 - Original price $1,075.88Original price $950.95 - Original price $1,075.88Original price $950.95$731.50 - $827.60$731.50 - $827.60Current price $731.50Save up to 23% -
Original price $629.29 - Original price $1,157.13Original price $629.29 - Original price $1,157.13Original price $629.29$484.07 - $890.10$484.07 - $890.10Current price $484.07
Trinell Bed
Ashley FurnitureGiddy up your style. If you’re a cowboy or cowgirl at heart, this king poster bed matches your authentic sense of taste. Its rustic finish, plank d...
View full detailsOriginal price $629.29 - Original price $1,157.13Original price $629.29 - Original price $1,157.13Original price $629.29$484.07 - $890.10$484.07 - $890.10Current price $484.07Save up to 23% -
Original price $960.34 - Original price $1,135.25Original price $960.34 - Original price $1,135.25Original price $960.34$738.72 - $873.27$738.72 - $873.27Current price $738.72
Robbinsdale Sleigh Storage Bed
Ashley FurnitureYouth Bedroom Elegant, timeless furnishings take your bedroom to the next level. Nothing does that better than this twin sleigh bed with storage f...
View full detailsOriginal price $960.34 - Original price $1,135.25Original price $960.34 - Original price $1,135.25Original price $960.34$738.72 - $873.27$738.72 - $873.27Current price $738.72Save up to 23% -
Original price $1,698.96 - Original price $1,916.03Original price $1,698.96 - Original price $1,916.03Original price $1,698.96$1,306.89 - $1,473.87$1,306.89 - $1,473.87Current price $1,306.89
Robbinsdale Panel Storage Bed
Ashley FurnitureElegant, timeless furnishings take your bedroom to the next level. Nothing does that better than this queen panel storage bed. The antiqued white ...
View full detailsOriginal price $1,698.96 - Original price $1,916.03Original price $1,698.96 - Original price $1,916.03Original price $1,698.96$1,306.89 - $1,473.87$1,306.89 - $1,473.87Current price $1,306.89Save up to 23%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Pay Less Furniture (NJ) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.