Consumer Choice
Shop the Consumer Choice collection at Pay Less Furniture in North Brunswick Township, NJ. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in North Brunswick Township to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the North Brunswick Township, NJ area. Financing options available.
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Original price $530.93Original price $530.93 - Original price $530.93Original price $530.93Current price $408.41$408.41 - $408.41Current price $408.41
Broachmyn Dresser and Mirror
Ashley FurnitureThis bright and airy dresser with mirror evokes the tranquil vibe you long for in your dream destination. Its light gray finish over replicated oa...
View full detailsOriginal price $530.93Original price $530.93 - Original price $530.93Original price $530.93Current price $408.41$408.41 - $408.41Current price $408.41Save 23% -
Original price $277.97 - Original price $777.66Original price $277.97 - Original price $777.66Original price $277.97$213.82 - $598.20$213.82 - $598.20Current price $213.82
Broachmyn Bed
Ashley FurnitureThis lighted bookcase bed evokes the tranquil vibe you long for in your dream destination. Its two-tone textured look marries a rustic gray finish...
View full detailsOriginal price $277.97 - Original price $777.66Original price $277.97 - Original price $777.66Original price $277.97$213.82 - $598.20$213.82 - $598.20Current price $213.82Save up to 23% -
Original price $93.69Original price $93.69 - Original price $93.69Original price $93.69Current price $72.07$72.07 - $72.07Current price $72.07
Broachmyn Bedroom Mirror
Ashley FurnitureThis bedroom mirror evokes the tranquil vibe you long for in your dream destination. Its two-tone textured look marries a rustic gray finish and a...
View full detailsOriginal price $93.69Original price $93.69 - Original price $93.69Original price $93.69Current price $72.07$72.07 - $72.07Current price $72.07Save 23% -
Original price $2,906.05 - Original price $5,036.03Original price $2,906.05 - Original price $5,036.03Original price $2,906.05$2,235.42 - $3,873.87$2,235.42 - $3,873.87Current price $2,235.42
Feddinger Bedroom Set
Ashley FurnitureA relaxed take on casual traditional design, this bedroom package strikes a comfy pose with a classic sensibility. Specifications▶ Specifications ...
View full detailsOriginal price $2,906.05 - Original price $5,036.03Original price $2,906.05 - Original price $5,036.03Original price $2,906.05$2,235.42 - $3,873.87$2,235.42 - $3,873.87Current price $2,235.42Save up to 23% -
Original price $2,906.05 - Original price $5,036.03Original price $2,906.05 - Original price $5,036.03Original price $2,906.05$2,235.42 - $3,873.87$2,235.42 - $3,873.87Current price $2,235.42
Robbinsdale Bedroom Set
Ashley FurnitureMaster Bedroom Elegant, timeless furnishings take your bedroom to the next level. Nothing does that better than this bedroom package. The antiqued...
View full detailsOriginal price $2,906.05 - Original price $5,036.03Original price $2,906.05 - Original price $5,036.03Original price $2,906.05$2,235.42 - $3,873.87$2,235.42 - $3,873.87Current price $2,235.42Save up to 23% -
Original price $1,191.45 - Original price $1,836.35Original price $1,191.45 - Original price $1,836.35Original price $1,191.45$916.50 - $1,412.58$916.50 - $1,412.58Current price $916.50
Wildenauer Dining Package
Ashley FurnitureRaise the bar on modern farmhouse style with this dining package. Its casual good looks are accentuated with a handsome two-tone finish. The chair...
View full detailsOriginal price $1,191.45 - Original price $1,836.35Original price $1,191.45 - Original price $1,836.35Original price $1,191.45$916.50 - $1,412.58$916.50 - $1,412.58Current price $916.50Save up to 23% -
Original price $1,522.50 - Original price $2,256.40Original price $1,522.50 - Original price $2,256.40Original price $1,522.50$1,171.15 - $1,735.69$1,171.15 - $1,735.69Current price $1,171.15
Urbinforte Dinning Room Set
Ashley FurnitureLooking for the ideal set to host everything from casual family meals to larger gatherings? With its timeless design and inviting light brown fini...
View full detailsOriginal price $1,522.50 - Original price $2,256.40Original price $1,522.50 - Original price $2,256.40Original price $1,522.50$1,171.15 - $1,735.69$1,171.15 - $1,735.69Current price $1,171.15Save up to 23% -
Original price $1,630.20Original price $1,630.20 - Original price $1,630.20Original price $1,630.20Current price $1,254.00$1,254.00 - $1,254.00Current price $1,254.00
Lyncott Dining Room Set
Ashley FurnitureA refreshed take on retro aesthetics. This dining package adds an air of playful simplicity to your dining space, capturing the architectural lang...
View full detailsOriginal price $1,630.20Original price $1,630.20 - Original price $1,630.20Original price $1,630.20Current price $1,254.00$1,254.00 - $1,254.00Current price $1,254.00Save 23% -
Original price $2,385.98Original price $2,385.98 - Original price $2,385.98Original price $2,385.98Current price $1,835.37$1,835.37 - $1,835.37Current price $1,835.37
Bolanburg Dining Room Set
Ashley FurnitureWhether your style is farmhouse fresh or country cottage, this dining package is something to savor. Serving up comfort and flair, a two-tone text...
View full detailsOriginal price $2,385.98Original price $2,385.98 - Original price $2,385.98Original price $2,385.98Current price $1,835.37$1,835.37 - $1,835.37Current price $1,835.37Save 23% -
Original price $351.21Original price $351.21 - Original price $351.21Original price $351.21Current price $270.16$270.16 - $270.16Current price $270.16
SimpleJoy Ottoman
Ashley FurnitureThis oversized accent ottoman is a cozy interpretation of casual contemporary style. Its super-soft corduroy makes kicking up your feet or taking ...
View full detailsOriginal price $351.21Original price $351.21 - Original price $351.21Original price $351.21Current price $270.16$270.16 - $270.16Current price $270.16Save 23% -
Original price $1,936.34Original price $1,936.34 - Original price $1,936.34Original price $1,936.34Current price $1,489.49$1,489.49 - $1,489.49Current price $1,489.49
SimpleJoy 3-Piece Sectional w/ Chaise
Ashley FurnitureThis sectional with chaise is a cozy interpretation of casual contemporary style. Its super-soft corduroy makes curling up with a book or your fav...
View full detailsOriginal price $1,936.34Original price $1,936.34 - Original price $1,936.34Original price $1,936.34Current price $1,489.49$1,489.49 - $1,489.49Current price $1,489.49Save 23% -
Original price $1,375.69Original price $1,375.69 - Original price $1,375.69Original price $1,375.69Current price $1,058.22$1,058.22 - $1,058.22Current price $1,058.22
Willowton TV Stand
Ashley FurnitureLooking to create a coastal cottage or shabby chic inspired retreat? This entertainment center is the solution. The TV stand’s whitewashed finish ...
View full detailsOriginal price $1,375.69Original price $1,375.69 - Original price $1,375.69Original price $1,375.69Current price $1,058.22$1,058.22 - $1,058.22Current price $1,058.22Save 23%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Pay Less Furniture (NJ) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.