Consumer Choice
Shop the Consumer Choice collection at Pay Less Furniture in North Brunswick Township, NJ. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in North Brunswick Township to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the North Brunswick Township, NJ area. Financing options available.
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Original price $496.55Original price $496.55 - Original price $496.55Original price $496.55Current price $381.96$381.96 - $381.96Current price $381.96
Derekson Youth Bed
Ashley Furniture3D AvailableModern yet hefty. This full panel bed makes an urban eclectic statement. Seasoned raw wood look merges with the clean lined design we love today. M...
View full detailsOriginal price $496.55Original price $496.55 - Original price $496.55Original price $496.55Current price $381.96$381.96 - $381.96Current price $381.96Save 23% -
Original price $2,900.16 - Original price $4,036.84Original price $2,900.16 - Original price $4,036.84Original price $2,900.16$2,230.89 - $3,105.26$2,230.89 - $3,105.26Current price $2,230.89
Clare View Outdoor Sectional
Ashley FurnitureAn effortlessly elegant choice in outdoor furniture, this sectional marries sturdiness and style in such a delightful way. Specifications▶ Specifi...
View full detailsOriginal price $2,900.16 - Original price $4,036.84Original price $2,900.16 - Original price $4,036.84Original price $2,900.16$2,230.89 - $3,105.26$2,230.89 - $3,105.26Current price $2,230.89Save up to 23% -
Original price $830.69 - Original price $1,655.25Original price $830.69 - Original price $1,655.25Original price $830.69$638.99 - $1,273.27$638.99 - $1,273.27Current price $638.99
Baystorm Storage Bed
Ashley Furniture3D AvailableRest in the casually cool style and practicality of this king panel storage bed. Its driftwood and smoky finish gives this bed an easy-going vibe t...
View full detailsOriginal price $830.69 - Original price $1,655.25Original price $830.69 - Original price $1,655.25Original price $830.69$638.99 - $1,273.27$638.99 - $1,273.27Current price $638.99Save up to 23% -
Original price $296.70Original price $296.70 - Original price $296.70Original price $296.70Current price $228.23$228.23 - $228.23Current price $228.23
Elbrim Nightstand
Ashley Furniture3D AvailableCasually cool style and lots of storage go hand in hand with this nightstand. A weathered brown finish over replicated oak grain creates an easygoi...
View full detailsOriginal price $296.70Original price $296.70 - Original price $296.70Original price $296.70Current price $228.23$228.23 - $228.23Current price $228.23Save 23% -
Original price $495.01Original price $495.01 - Original price $495.01Original price $495.01Current price $380.78$380.78 - $380.78Current price $380.78
Elbrim Dresser
Ashley Furniture3D AvailableCasually cool style and lots of storage go hand in hand with this dresser. A weathered brown finish over replicated oak grain creates an easygoing ...
View full detailsOriginal price $495.01Original price $495.01 - Original price $495.01Original price $495.01Current price $380.78$380.78 - $380.78Current price $380.78Save 23% -
Original price $495.01Original price $495.01 - Original price $495.01Original price $495.01Current price $380.78$380.78 - $380.78Current price $380.78
Elbrim Chest of Drawers
Ashley Furniture3D AvailableCasually cool style and lots of storage go hand in hand with this chest of drawers. A weathered brown finish over replicated oak grain creates an e...
View full detailsOriginal price $495.01Original price $495.01 - Original price $495.01Original price $495.01Current price $380.78$380.78 - $380.78Current price $380.78Save 23% -
Original price $101.50Original price $101.50 - Original price $101.50Original price $101.50Current price $78.08$78.08 - $78.08Current price $78.08
Elbrim Bedroom Mirror
Ashley Furniture3D AvailableCasually cool style and clean lines go hand in hand with this bedroom mirror. A weathered brown finish over replicated oak grain creates an easygoi...
View full detailsOriginal price $101.50Original price $101.50 - Original price $101.50Original price $101.50Current price $78.08$78.08 - $78.08Current price $78.08Save 23% -
Original price $4,997.16 - Original price $7,201.65Original price $4,997.16 - Original price $7,201.65Original price $4,997.16$3,843.97 - $5,539.73$3,843.97 - $5,539.73Current price $3,843.97
Double Deal Reclining Sectional
Ashley FurnitureThis power reclining sectional is the perfect combination of sleek style and thoughtful functionality. Engineered for comfort and convenience, it o...
View full detailsOriginal price $4,997.16 - Original price $7,201.65Original price $4,997.16 - Original price $7,201.65Original price $4,997.16$3,843.97 - $5,539.73$3,843.97 - $5,539.73Current price $3,843.97Save up to 23% -
Original price $2,335.14 - Original price $3,117.37Original price $2,335.14 - Original price $3,117.37Original price $2,335.14$1,796.26 - $2,397.98$1,796.26 - $2,397.98Current price $1,796.26
Terra Sleep Medium Mattress
Ashley FurniturePeaceful zzz’s, positive impact. This mattress prioritizes conscious craftsmanship without sacrificing the luxurious sleep you love. Pressure-relie...
View full detailsOriginal price $2,335.14 - Original price $3,117.37Original price $2,335.14 - Original price $3,117.37Original price $2,335.14$1,796.26 - $2,397.98$1,796.26 - $2,397.98Current price $1,796.26Save up to 23% -
Original price $2,281.05Original price $2,281.05 - Original price $2,281.05Original price $2,281.05Current price $1,754.65$1,754.65 - $1,754.65Current price $1,754.65
Next-Gen DuraPella Power Reclining Sectional Sofa
Ashley FurnitureStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $2,281.05Original price $2,281.05 - Original price $2,281.05Original price $2,281.05Current price $1,754.65$1,754.65 - $1,754.65Current price $1,754.65Save 23% -
Original price $2,112.59Original price $2,112.59 - Original price $2,112.59Original price $2,112.59Current price $1,625.07$1,625.07 - $1,625.07Current price $1,625.07
Next-Gen DuraPella Power Reclining Sectional Loveseat with Console
Ashley FurnitureStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $2,112.59Original price $2,112.59 - Original price $2,112.59Original price $2,112.59Current price $1,625.07$1,625.07 - $1,625.07Current price $1,625.07Save 23% -
Original price $1,807.81Original price $1,807.81 - Original price $1,807.81Original price $1,807.81Current price $1,390.62$1,390.62 - $1,390.62Current price $1,390.62
Next-Gen DuraPella Power Reclining Sectional Loveseat
Ashley FurnitureStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...
View full detailsOriginal price $1,807.81Original price $1,807.81 - Original price $1,807.81Original price $1,807.81Current price $1,390.62$1,390.62 - $1,390.62Current price $1,390.62Save 23% -
Original price $3,247.44 - Original price $4,255.08Original price $3,247.44 - Original price $4,255.08Original price $3,247.44$2,498.03 - $3,273.14$2,498.03 - $3,273.14Current price $2,498.03
Next-Gen DuraPella Power Reclining Sectional
Ashley Furniture3D AvailableStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional,...
View full detailsOriginal price $3,247.44 - Original price $4,255.08Original price $3,247.44 - Original price $4,255.08Original price $3,247.44$2,498.03 - $3,273.14$2,498.03 - $3,273.14Current price $2,498.03Save up to 23% -
Original price $1,197.34 - Original price $2,421.33Original price $1,197.34 - Original price $2,421.33Original price $1,197.34$921.03 - $1,862.56$921.03 - $1,862.56Current price $921.03
Next-Gen DuraPella Power Recliner
Ashley Furniture3D AvailableIt’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...
View full detailsOriginal price $1,197.34 - Original price $2,421.33Original price $1,197.34 - Original price $2,421.33Original price $1,197.34$921.03 - $1,862.56$921.03 - $1,862.56Current price $921.03Save up to 23% -
Original price $3,920.40 - Original price $4,088.85Original price $3,920.40 - Original price $4,088.85Original price $3,920.40$3,015.69 - $3,145.27$3,015.69 - $3,145.27Current price $3,015.69
Next-Gen DuraPella Living Room Set
Ashley FurnitureStylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this seating package, you can m...
View full detailsOriginal price $3,920.40 - Original price $4,088.85Original price $3,920.40 - Original price $4,088.85Original price $3,920.40$3,015.69 - $3,145.27$3,015.69 - $3,145.27Current price $3,015.69Save up to 23% -
Original price $937.51 - Original price $1,065.21Original price $937.51 - Original price $1,065.21Original price $937.51$721.16 - $819.39$721.16 - $819.39Current price $721.16
Wystfield Table Set
Ashley FurnitureDouble take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this occasional table set elevates the ...
View full detailsOriginal price $937.51 - Original price $1,065.21Original price $937.51 - Original price $1,065.21Original price $937.51$721.16 - $819.39$721.16 - $819.39Current price $721.16Save up to 23% -
Original price $1,202.49 - Original price $1,457.89Original price $1,202.49 - Original price $1,457.89Original price $1,202.49$924.99 - $1,121.45$924.99 - $1,121.45Current price $924.99
Wystfield Occasional Table Set
Ashley FurnitureDouble take. Sporting a two-tone finish, dual-sided lid design and expansive storage space, this occasional table set takes the art of rustic farmh...
View full detailsOriginal price $1,202.49 - Original price $1,457.89Original price $1,202.49 - Original price $1,457.89Original price $1,202.49$924.99 - $1,121.45$924.99 - $1,121.45Current price $924.99Save up to 23% -
Original price $529.96Original price $529.96 - Original price $529.96Original price $529.96Current price $407.66$407.66 - $407.66Current price $407.66
Wystfield End Table Set
Ashley FurnitureDouble take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this 2-piece chairside end table set el...
View full detailsOriginal price $529.96Original price $529.96 - Original price $529.96Original price $529.96Current price $407.66$407.66 - $407.66Current price $407.66Save 23% -
Original price $392.68Original price $392.68 - Original price $392.68Original price $392.68Current price $302.06$302.06 - $302.06Current price $302.06
Wystfield End Table
Ashley FurnitureDouble take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this end table elevates the art of rust...
View full detailsOriginal price $392.68Original price $392.68 - Original price $392.68Original price $392.68Current price $302.06$302.06 - $302.06Current price $302.06Save 23% -
Original price $672.53Original price $672.53 - Original price $672.53Original price $672.53Current price $517.33$517.33 - $517.33Current price $517.33
Wystfield Coffee Table
Ashley FurnitureDouble take. Sporting a two-tone finish, dual-sided lid design and expansive storage space, this square coffee table takes the art of rustic farmho...
View full detailsOriginal price $672.53Original price $672.53 - Original price $672.53Original price $672.53Current price $517.33$517.33 - $517.33Current price $517.33Save 23% -
Original price $264.98Original price $264.98 - Original price $264.98Original price $264.98Current price $203.83$203.83 - $203.83Current price $203.83
Wystfield Chairside End Table
Ashley FurnitureDouble take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this chairside end table elevates the a...
View full detailsOriginal price $264.98Original price $264.98 - Original price $264.98Original price $264.98Current price $203.83$203.83 - $203.83Current price $203.83Save 23% -
Original price $826.06Original price $826.06 - Original price $826.06Original price $826.06Current price $635.43$635.43 - $635.43Current price $635.43
Wynnlow TV Stand with Electric Fireplace
Ashley FurnitureThis TV stand with LED fireplace insert is sure to win your heart with its daring designer take on country living. Its crisp, clean and minimalist-...
View full detailsOriginal price $826.06Original price $826.06 - Original price $826.06Original price $826.06Current price $635.43$635.43 - $635.43Current price $635.43Save 23% -
Original price $660.54Original price $660.54 - Original price $660.54Original price $660.54Current price $508.11$508.11 - $508.11Current price $508.11
Wynnlow Dresser and Mirror
Ashley Furniture3D AvailableThis dresser and mirror set is sure to win your heart with its daring designer take on modern rustic. The dresser and mirror's crisp, clean and min...
View full detailsOriginal price $660.54Original price $660.54 - Original price $660.54Original price $660.54Current price $508.11$508.11 - $508.11Current price $508.11Save 23% -
Original price $345.09Original price $345.09 - Original price $345.09Original price $345.09Current price $265.45$265.45 - $265.45Current price $265.45
Wynnlow Nightstand
Ashley Furniture3D AvailableThis nightstand is sure to win your heart with its daring designer take on modern rustic. The nightstand’s crisp, clean and minimalist-chic profile...
View full detailsOriginal price $345.09Original price $345.09 - Original price $345.09Original price $345.09Current price $265.45$265.45 - $265.45Current price $265.45Save 23%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Pay Less Furniture (NJ) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.